You need more students…No matter what skill level you want to teach or facility you want to build…you need more students. More students will kick basic supply and demand into action, allowing you to get paid more for your time. Before someone is a student, they are a lead, a prospect, a potential student. And before they’re even a lead…they’re an interested golfer looking to improve their game. Thats important…LOOKING, not just wanting. Looking is much more actionary, a lot of people want a lot of things…looking means they’re a lot closer to becoming someones student.
Therefore if we connect the dots, The way to get new students is to captivate interested golfers LOOKING to improve. This is how you use the internet to build your business. Be the guy that golfers find when they’re looking to improve, then make them fall in love with you (in that totally unique golf-enthusiast way). Once they’re in love, they’re your customer for life.